The Effect of Lobbying on Public Opinion Research Paper

The Effect of Lobbying on Public Opinion - Research Paper Example This is so he can carry out his mandate more easily and even more importantly, win a re-election if needed by implementing his programs. Discussion Public relations is the practice of having a positive public opinion for oneself. This means projecting a public image of goodwill that essentially entails using the right communications tool between a person or an organization and his or its various publics or stakeholders. A big extent is the use of the right public relations tools to inform and more crucially, shape opinion. It involves influencing the public process of debates, discussions and consultations in order to have good or favorable public opinion. In today's modern society, there is widespread use of lobbyists who are either volunteers or some people paid to speak in one's behalf as an advocate. In this regard, part of lobbying is the intent of influencing the legislative process by having favorable laws enacted in relation to a person's or group's special interests. Before a bill becomes a law, drafts are passed around with their justifications and aimed to judge a public reaction (OECD, 2009, p. 160). The public process – lobbyists are required to meet legislators for several times. In some cases, lobbying brings about good results as it raises public awareness of certain issues.